The Tipping Point Has Arrived
The tipping point in how Australians consume entertainment has arrived!
Watching TV as our preferred entertainment is about to be taken over by the Internet.
Global strategy group Deloitte, has published the third edition of Deloitte’s Media Consumer Survey (Click here for highlights
) , previously known as the State of the Media Democracy report. It is a snapshot of how Australians are consuming different media and entertainment and considers questions such as:
To find out more click here.
- How we like to be entertained
- Our preferred technologies and devices
- How we use social networks and their influence
- What and who we respond to
- Where advertising fits.